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Once you open this module, the "Search History" will show the log of all the previous searches made in case you want to jump back to one of those.
Please bear in mind that the search history is exclusive per Elite Seller account/user; it will only be visible to the user that made the research.
It means that you'll only be able to see your searches, not the ones that were made by other collaborators or by the owner of the Seller Account.
On the top-right, you will see the user you are working under, and the number of searches you have available for this section.
Please Note: If you click on the blue user icon, you can choose or change the user for this module.
How To Make a New Research:
Choose a marketplace to work with.
Enter the ASIN.
Click on the "Search" button.
The tool will show you the total amount of keywords found for that specific ASIN.
To Customize the Research:
Choose the number of words in the keyword phrase, for long-tail or short-tail keywords.
Show or Exclude phrases that contain specific words.
Use the Brand filtering switch to hide known brands within its category.
Define the minimum and maximum values for the broad and exact search volume and the competitors using those keywords.
Define the dominant category in which these keywords are included.
Specify the total of entries to see per page, 10, 25, 50, or 100.
With the ‘Column visibility’ option you can show or hide those columns that you are interested in, or not.
To restore the default order click the ‘Reset’ button to avoid having to enable all of them again manually.
Regarding the columns, the first one will show the phrases and there is an external link icon with which you will be redirected to Amazon’s search page for those keywords.
The columns show, for each one of the keywords on the left:
Ranking: Last know keyword ranking for the searched ASIN.
QS Quality Score: Indicator of the quality of the keywords based on a combination of search volumes and rankings.
ESV Exact search volume: The number of search terms that match the keyword, word by word (same word order + same components).
BSV Broad search volume: The number of search terms that contain all components of the keyword in any order.
CPS: The number of competing products with that keyword.
The dominant category where they are at.
Average price: Average price of the products using the keyword phrase.
Average reviews: Average number of reviews can get when using the keyword phrase.
The Rating: Average number of stars in the products that are using this keyword phrase.
All of the columns are drag and drop and sortable to have a more organized view. This can be helpful for the export file too.
If you want to clear the filters to do new filtering for the same keyword, just click on the 'Clear filters' button at the top right corner.
To Export The Keywords
Click on the "Export Keywords" button.
A CSV file will be created for you.
The Keywords module can be shared with other users. To manage their permissions: